www.youtube.com/watch?v=wFDjICQrZNM
Mesmerised by the HondaTrope, a device that “creates a new world through the illusion of a digital environment overlaid onto a real environment.” Created for Honda by its digital agency DT, you can see it in action at the Sydney Festival.
And welcome to Linkness, what we found worth reading this week.
If you only read one thing.
- It would be bad if this article was written by a man but it’s written by women, recommended here in Linkness by a woman, and is a must-read for women (and dads with young daughters). Women need to realise work isn’t school | Harvard Business Review
Management.
- 10 reasons why 2013 will be the year you quit your job | TechCrunch
- Keep it small- why big groups are slow and stupid | Northern Planner
Innovation.
- Innovation pessimism: Has the ideas machine broken down? | The Economist
Technology.
- Revisiting: if your website’s full of assholes, it’s your fault | Anil Dash
- How record labels are learning to make money from YouTube: Rather than getting unauthorised versions of videos taken down, labels are monetising them through YouTube’s ad partnerships | guardian.co.uk
Insights.
- 2013: The year everything converged: “I think 2013 is going to be the year that things feel like they are all blurring into each other more than ever and is going to create a lot of challenges for both brands and their agency partners as they work together to figure out how to address the overlaps.” | Logic+Emotion
- How to solve problems like Sherlock Holmes | Co.Create
- Tesco effect: How big firms quietly own little brands | BBC News
- How people learn | Farnham Street
- Facing the truth is a terrible way to be happy. | Dan Ariely
- The 12 cognitive biases that prevent you from being rational | io9
- How Tide detergent became a drug currency: “Tide detergent: Works on tough stains. Can now also be traded for crack. A case study in American ingenuity, legal and otherwise.” | New York Magazine
Creativity.
- UX is not UI | Hello Erik
On Nextness this week.
- Nextness Visual Diary: No Noise, yes yes yes, uncanny valley, Van Gogh, sushi.
STW Group news.
- Chris Graham joins Ikon as COO | mUmBRELLA