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Linkness. What we’ve been reading | February 15, 2013

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Have you been into General Pants recently? There’s a lovely little item there now made by the passionate creatives at STW’s Tongue.

“At Tongue we like to carve out a little cash each year to do a few ‘personal projects’. Open briefs that call for widespread creativity and collaboration,” said ECD Jonathan Pease. “This time round we collaborated with two supreme talents – Libby Jane Charleston and Jed De Pyper to create a book for Valentines Day called I Will Love You Until.”

Share the love now at General Pants (the book is available til Mother’s Day).

And now the reading we’ve enjoyed this week!

If you only read one thing.

  • Why the next social media frontier is the past | Fast Company

Management.

Technology.

  • The secret to getting more women into tech | Wired UK
  • On neuromarketing: Muzak – piped music’s brand name – is getting a makeover. New earworm technology threatens to be more insidious than ever | guardian.co.uk

Insights.

  • Pics and it didn’t happen: on Snapchat and “temporary photography” | The New Inquiry
  • We need a better definition of “native advertising” | Harvard Business Review
  • The Indiepocalypse: “It took two decades for a second unsigned artist to top the Billboard charts. I’m guessing it won’t be long before we see another.” | Waxy.org
  • Why can some kids handle pressure while others fall apart? | NYTimes.com
  • Planning and cooking. What working in the kitchen has taught me | Northern Planner
  • Fitness instructors are the new DJs | WSJ.com

Creativity.

  • Flat pixels: “If you’re paying attention to what’s going on in the design world, you’ve probably noticed the ongoing debate around skeuomorphism vs flat design…” | Sacha Greif
  • Designing in the transition to a multi-device world | Smashing Magazine

On Nextness this week.

  • Running a happy workforce, the Ikon way. | NEXTNESS

STW Group news.

 

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