
Intense motivational statement via Adrian Flores. Remember, you can receive the week’s best original and curated reading by email when you sign up to Nextness Once a Week.
If you only read one thing.
- Redefining success when illness takes everything | Women’s Agenda
Management.
- Letter to a young programmer considering a startup | Alex Payne
- How to moderate a panel like a pro | Harvard Business Review
Innovation.
- The jobs TV does: a three-part series on what changes, if any, may be coming to TV | stratēchery by Ben Thompson
- The future of bricks and mortar shopping centres: “the lines have blurred between shopping, entertainment, and community” | Nielson
- Pretail: A mode of consumption that sees consumers treat crowdfunding platforms as the new shopping malls. | trendwatching.com
- Why pick Thailand as a base for startups | The Next Web
Data and technology.
- “If self-expression is one of the founding tenets of the Internet, why aren’t there more outlets online that give users the space they need to project a fuller (or at least more nuanced) portrait of themselves?” ToBe, an app that’s a freeform canvas for creativity | Co.Design
- Related: Now “people flock to sites like Tumblr where they can be more actively engaged in creating personal, expressive content to share” | NYTimes.com
- The rise of the mobile-only user | Harvard Business Review
- Email-led startups | Kate Kendall
- Facebook’s scramble-and-shake strategy | Harvard Business Review
Insights.
- The tyranny of digital advertising | Medium
- The human paradox: In order to be more valuable to humans, brands needs to stop trying to be so human | Medium
- The 11 ways that consumers are hopeless at math: this is your brain shopping, and it’s not very smart | The Atlantic
- Why “We’ll match the best price you can find on the Internet” is a bad thing for bricks and mortar retailers to promise | HBR
- How Emily Weiss started Into the Gloss, one of the fashion media’s most-respected beauty sites | Buzzfeed
- Shine theory: why powerful women make the greatest friends | The Cut
- How to make people stop lying about their sex lives: “solve seemingly intractable touchy-feely human problems—people are shy, and people are liars—with math” | Hazlitt
Creativity.
- “…it’s one of the reasons why creative people rarely hold positions of power and influence in ad agencies any more. After all, who would give such responsibility to clowns? ” | The Sell! Sell! Blog
- What can we learn from children’s writing? | BBC News
On Nextness this week.
STW Group news.
- STW invests in data driven CRM leader CPR Vision as part of South East Asia growth strategy.
- Kieran Moore, Ogilvy PR, nominated for Women in Media Awards.
- Cancer Council SA hires Ikon for media.
- Jamshop principal and creative director Jim Robinson gets the most annoying adverts off his chest.
- Like a sunrise, Rhonda and Ketut: the love story continues.
- Richard Brett moves from Shine Communications UK to Pulse Communications in Sydney.
- MADC launches call for entries for the 2013 Awards with new categories; deadline June 28.
- Lawrence: Gillard needs ‘very intelligent’ marketing strategy to combat Abbott.
- Dealing with difficult people, by Izzy Matias at The White Agency.