Important development in the field of noble canine portraiture via I believe in advertising. Welcome to a new edition of Linkness!
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If you only read one thing.
- Rory Sutherland knows how to save marketing | Wired UK
Management.
- 10 tips for managing creative people | Co.Create (not as awful as HBR’s now-amended post on a similar topic!)
- Selling value, not time: “Our clients don’t care about our costs. They care about the value we create for them, so that’s what we should be asking them to pay for.” | Only Dead Fish
- “Acknowledge the fallacy of face time,” and four other ways to lower your stress | WSJ
- Want an awesome career? Buy a pair of Ataturk’s binoculars | Wrestling Possums
- Work better | Paul Jarvis
Innovation.
- Top 10 ideas from marketing and advertising over the last 12 months | Springwise
Data, technology and insights.
- Steven Spielberg and George Lucas predict ‘massive implosion’ in film industry | The Verge
- “…the work they mentioned having been part of or impressed by was the kind of thing that you would only have seen if you found the time to watch case study films.” | If This Is A Blog Then What’s Christmas?
- The conflict between digital immediacy and effectiveness | canalside view
- More “content” is the last thing the world needs: “We’re already awash in digital clutter; we don’t need more detritus that only serves to clog up the web.” | Scott Monty of Ford
- Cheating ourselves of sleep: Sleep duration and quality can be as important to your health as your blood pressure and cholesterol level | NYTimes.com
- Study: reading fiction makes people comfortable with ambiguity | PS Mag
Creativity.
- Twitter and writing: Twitter has become for many writers “not so much required reading as required writing” | The New Yorker
- Neil Gaiman prepares for social media ‘sabbatical’: Author says he’ll be back as he announces he is taking a six-month break from his online community of fans and friends | The Guardian
- “Our attitude to technology, particularly in literary circles, has for far too long been exclusionary and oppositional, envisioning some kind of battle between the “natural” world of human expression and the “unnatural” chattering of the machines.” | James Bridle in Dazed Digital
- Starting negative may help you be creative | BPS Occupational Digest
STW Group news.
- Leadership alignment – a lesson from politics | Ogilvy Impact
- Deborah Frenkel (JWT): Cannes Diary.
- Engagement mechanics by Garry Law at The White Agency.
- Melbourne Food & Wine Festival appoints Ogilvy Melbourne as lead strategy and creative partner.
- Ogilvy and Vizeum take Mini to the max.
- Blaggers Guide to social media by Greg Tan.
- Chris Savage, STW COO, will be speaking on ‘How to become the oldest person in the room,’ at a Sydney breakfast on Tuesday 25 June.